Habito brand identity
2021.12.08

Habito brand identity

Right Grotesk (Pangram Pangram) and Roobert (Displaay) are the brand typefaces in the new visual identity of mortgage company Habito. The new logo appears to be based on Yalla (TDF) [see comments], with customizations. The website additionally uses Pitch Sans (Klim). From design studio Uncommon:

Habito unveils a full rebrand including a new logo, website and user experience. The redesign was led by Uncommon Creative Studio who worked in collaboration with highly acclaimed NY-based visual artist Saiman Chow — to create bespoke graphics, textures and movement inspired by a phantasmagoric aesthetic.

Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: uncommonldn.medium.comLicense: All Rights Reserved
Habito brand identity
Source: habito.comHabitoLicense: All Rights Reserved
Habito brand identity
Source: habito.comLicense: All Rights Reserved
Habito brand identity
Source: www.habito.comLicense: All Rights Reserved

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