Claim magazine

Claim is a free and ad-free magazine that aims to say a few things, but to say them clearly. Six issues will be published per year, each with a clear claim analyzed by a variety of voices.

Issue no. 1, “Di futuro si muore, di futuro si vive” (“We die of the future, we live of the future”) was launched in December 2025.

For the visual identity, Lola Giffard-Bouvier uses Maroni in a bold and impactful way: big capital letters to write the titles, and using texts as a form of manifesto, both on paper and on screen.

For the magazine’s logo she uses a custom drawn squared C, depicting a stylized megaphone. The text typeface is Romek.

Editor-in-chief: Gabriele Bartoloni Deputy editor-in-chief: Mosè Vernetti Project concept and general supervision: Edoardo Bucci and Cecilia Pellizzari Managing editors: Chiara Sgreccia, Giada Arena Graphic design and layout: Lola Giffard-Bouvier, with support from Frita